Table of Contents:
How to Create an Admin User
Admin ESP privileges enable Wunderkind to properly address concerns surrounding Personally Identifiable Information (PII) and comply with Google’s latest policies regarding this information. Admin access is also necessary to manage unsubscribe lists and be sure that customers are receiving only relevant emails.
Step 1. From an admin account, select Account, then User Management
Step 2. Select Add User
Step 3. Create TWO accounts with the following credentials. One account will be used for UI access, the other for API access. <AccountName> is your company name.
Account 1 - UI :
Login Name : ui_wknd@<AccountName>
Display Name : WKND UI USER
Email address: esp+<AccountName>@wunderkind.co
Roles: Super User OR Email Marketing Director, Data Director, Forms Director, AND Content Designer
Account 2 - API :
Login Name : API_wknd@<AccountName>
Display Name : WKND API USER
Email address: esp+<AccountName>@wunderkind.co
Roles: Every role that has Web Services in the name - Campaign Web Services Manager, Content Web Services Manager, List Web Services Manager, AND Table Web Services Manager (this will prevent UI login so the password won’t expire). Do not select the Super User role.
How To Find a List Name
List IDs allow Wunderkind to
- Pass users from email capture experiences to the correct location and
- Check the subscriber status of users in our send pool prior to sending emails
Step 1. From the side menu, select Manage Lists under the Data tab
Step 2. Under Change List, you will see every List ID. Wunderkind will need the List ID for the master contact list, which is set to CONTACTS_LIST by default by Responsys. If this is not the case, please provide whichever List ID reflects the master.
How To Setup URL Identification
The URL Identification Integration enables Wunderkind to map users who click through from marketing emails to our identification engine via a secret key, the RIID. This integration is in line with Google’s industry regulations and standards regarding PII, as it does not expose a user’s email address in plain text in the URL.
Step 1. Open the Responsys menu and click Account
Step 2. Once in the account management section, select “Set external tracking parameters”
Step 3. In the External Tracking Parameters section you can add custom parameters either for Classic Campaign or New Campaign. Click “Add Parameter”
- Classic Campaign – This will only appear in older Responsys accounts and is the old way of creating campaigns in the platform
- New Campaign – This is for campaigns created with the newer campaign management tool
Step 4. Enter bxid in the name field, and $RIID_$ as the value. Save.