Date: 10/31/25
Overview:
Stay up-to-date with Wunderkind’s latest product enhancements, new features, and optimizations across the Autonomous Marketing Platform. These release notes provide a snapshot of what is new, helping you maximize the value of Wunderkind’s solutions. For additional details or support, please reach out to your Wunderkind representative.
Updates:
| Feature | Description | General Availability Date |
|
Build - Identity API - Supports returning encrypted email addresses |
The Identity API endpoint now supports returning encrypted email addresses, enabling a secure and flexible identity enrichment for clients. This enhancement allows clients to choose between receiving an encrypted email hash or an external ID when performing real-time identification lookups. The encrypted email option is configurable per client, with client-specific keys provided for decryption. This update expands integration options for clients using CDP, ESP, or personalization vendors and strengthens onsite personalization and analytics use cases. | 10/20/2025 |
|
Analytics - Reports Added summary row feature |
We’ve added a toggle so users no longer need to manually sum up table data when viewing website or portfolio breakdown statistics. Note: Metrics are labeled a bit differently — some (like impressions) are simple sums, while others (like conversions and revenue) are deduplicated and labeled as Total instead of Sum. |
10/15/2025 |
| Analytics - New Metrics | Added email and text website-level unique unsubscribe metrics. | 10/20/2025 |
|
Analytics - New Metrics and standard report Signals report and metrics |
Signals Reach Standard Report is officially live! This report contains metrics for both onsite and Signals.
|
10/22/2025 |
| Platform Home - Added total visit card | This card measures overall website traffic, offering a baseline for evaluating campaign impact. | 10/30/2025 |
| Studio - Scheduled Previews | Users can now preview what their creatives would look like at any given point in the future. | 10/20/2025 |
Improvements:
-
Analytics-reports
- When users select a Portfolio Report, the portfolio website dimension is now automatically added, providing a breakdown of child website stats. Users can still remove this dimension to view the portfolio total report.
- For performance reasons, large reports are now limited to 1,000 rows to ensure faster load times.
- Net CPM (Ads metric) and revenue-related data now display full dollar-and-cent values for greater accuracy.
- Enabled the comparison feature for stacked bar graphs.
Bug Fixes:
-
Analytics
- Return schedule for the report listing page
Support:
For any issues, please submit a ticket on our Support Portal.
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