Wunderkind Onsite Events
Wunderkind Impression:
- The number of times an onsite experience is activated and displayed.
Wunderkind Submission:
- The number of times an email address, or other relevant input data, has been submitted through an onsite experience.
Wunderkind Click:
- Any click of a button to go to a next step or a button that has a hyperlink that directs to a page on the website.
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Examples of what counts as a click:
- Clicking on the CTA of the first step on a 2-step eCap will count as a click
- Clicking on a link on the post-submit step of an eCap, directing a user to the bestsellers page
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Examples of what doesn’t count (by default):
- Closing a campaign via close button or x button
- Clicking on a “submit” CTA
Additionally, Wunderkind recommends viewing performance via the Explore Report feature. See instructions on how to create this report in this article (must be logged in to view).