Previewing and Editing Your Creatives and Brand Kit

Check out the full Smart by Wunderkind Onboarding Guide for the all of your onboarding instructions.

Review Your Experiences

Preview what your emails will look like. If you'd like to make changes, you can edit your brand kit and/or your creatives. 

Editing Your Creatives 

Smart by Wunderkind gives you access to select Studio features, such as editing text, images, and adjusting colors and styles in the Studio Editor, as well as defining a Brand Kit to define your brand's preferences.

Accessing Creatives

1. Navigate to the Left Panel and click on Experiences.
2. Here, you will see a list of the experiences you have enabled.
3. If Abandonment Messaging is not yet enabled, you’ll be prompted by SMART to do so. Click into the card in the Suggested Experiences section.

Viewing & Previewing

1. Once your Experience loads, you’ll see a summary of your Audience, Promotion, and Schedule, along with a preview of your email layout. 
2. Click Preview on the right-hand side. This expands the email preview, allowing you to scroll through and see how the layout appears in different scenarios.
3. Click on the dropdown chips to view different customer types. 
4. From Send Preview, you have the option to send yourself a test email to ensure you like the way that it populates in your inbox.
5. Click Edit Creative to access the Layout in the Studio Editor. 

Editing in Studio

1. Edit Copy: Click directly on any text component in the preview editor and start typing.
   • Note: Some text fields may contain Smart Field variables (recognizable by a dollar sign, e.g., $). Edits to these variables will not save.
2. You can also add a subject line and preview text for each layout.
3. Make Stylistic Adjustments: To edit styling options, click on any block within the layout.
   • The Right Panel will display available editing options based on the selected block.
   • Adjustments may include:
     • Background and font colors
     • Padding and spacing adjustments

Saving and Publishing Your Changes

1. Click Save to automatically publish your changes to live campaigns.
2. After saving, return to the Experience page to see the updated layout. Review the changes and, if needed, send yourself a preview email for confirmation.
3. When ready, click Activate to set the experience live. Your updated experience will now appear in your listings.

Editing Your Brand Kit

With Smart by Wunderkind, you also get access to Studio’s Brand Kit. The Brand Kit is the central repository of your brand identity. Think of this as the source of truth that will make sure any assets you create align with your brand's guidelines and preferences. The Brand Kit uses variables so that as your brand evolves and your number of campaigns scale, applying changes “everywhere” is easy. 

In the Left Panel click on Studio to open up your Brand Kit. Here, you will see a menu of categories: 

1. The Assets & Logos page is a repository for all your brand’s imagery, icon, and logos. You can add, delete and rename your assets.
2. In the Color & Styles page, you interpret your brand’s colors & components into variables that will later be referenced by blocks & layouts.
3. In Typography, you can load your brand’s fonts and define font styles, size, spacing & color across a typographic scale.

You will most likely use Brand Kit to upload new assets, and change your type and color styles as your brand evolves.